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Welcome to VITO Selling!  Tony Parinello here, your guide, to reaching Presidents, CEOs, Owners and 'C' Suite Executives.   You CAN sell to VITO (those important titles previously mentioned) and you CAN cut your sales cycle in half by doing so.  You just need to the right words to say, quesitons to ask, and the people in VITO's organization to align yourself with. 

You can find me at in VITO University. It's there that we can work together 1-on-1 to tailor YOUR VITO speak.

Aug 6, 2018

GIST - VITOs have big egos, power, control and authority.  It's very important to them. They are brief, direct and to the point.  They are competitive and self-assured, keen and knowledgable in the field they are operating in.  They are inquiestive.  They are competitive which means they love to win and hate to lose.

How many of these traits do you have in common?  I'm betting many if not all.

Now onto the results VITOs are looking to achieve.

-Increased revenues

-Increased efficiency and effectiveness of revenue generating employees, mission critial employess, and mission critial processes.

-Cutting or containing costs

-Becoming fully compliant

Of the four results, how many can you do?  If you can't do at least two....find a new place to work.  Spend 10 minutes thinking about this. When you come out the end of the other tunnel, you'll figure out that your products/services/solutions will do exactly what VITO wants done.

For more information:  Get on the fast track and join me in the VITO University.