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Welcome to VITO Selling!  Tony Parinello here, your guide, to reaching Presidents, CEOs, Owners and 'C' Suite Executives.   You CAN sell to VITO (those important titles previously mentioned) and you CAN cut your sales cycle in half by doing so.  You just need to the right words to say, quesitons to ask, and the people in VITO's organization to align yourself with. 

You can find me at in VITO University. It's there that we can work together 1-on-1 to tailor YOUR VITO speak.

Oct 29, 2018

The difference between getting the sale and losing the sale has much, much more to do with how you sell than what you sell...listen and you find out what I mean.


The Gist -   Way back in time during the 1960's David Merrell, who was a behavioral scientist, and another group of behavioral scientists decided to investigate the workplace and find out if there were different personality styles that were better suited for certain jobs, tasks, and working with various teams.

So this group decided to investigate sales people. They tested over 9000 salespeople. They gave them a very simple test to decide if there were different personality styles within the rank and file of salespeople.

Here's what they found...

You just gotta listen because Tony walks you through exactly what they did. It's a visual and pen to paper kind of exercise.

Which are you? We all have a primary personality style. Please share.